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Suburban Lincoln, Your Victoria Lincoln Dealership

We know that you have high expectations in your vehicle search. So, if you’re in the market for a new luxury vehicle, Suburban Lincoln should be your first destination. As the premier Lincoln dealership on Vancouver Island, we're confident we have the right vehicle for you – from a wide selection of luxury cars to incredible Lincoln SUVs like the Lincoln MKX. Here at Suburban Lincoln, we enjoy the challenge of meeting and exceeding customer expectations in all things automotive.

We offer a great selection of new vehicles in our showroom. You’ll also find a huge selection of certified pre-owned and used cars featuring various makes and models. Begin your search by browsing our online inventory. Our knowledgeable, professional staff are available to answer any questions you may have and assist you throughout the buying process. We look forward to meeting you and proving why we are the premier Lincoln dealer on Vancouver Island.

About Us

Our Customers Love Us. You will too!

I just bought a used truck from Suburban, and I couldn't be happier. Colin and Chris were great to deal with; transparent, fair and service oriented. I wouldn't hesitate to go back.
Alex MacLennan
Thank you to Rob, and Kevin for helping me find the perfect truck, and justin for getting me the right financing and coverage i needed. Everyone was professional, well informed, and took the time to explain every question i had. I would reccomend anyone to go there first when thinking about purchasing, they are not pushy sales at all and make you feel like part of their family. Thanks a bunch guys i owe ya 😊
Elisha Steffler
KEVIN MULOIN did a great job of working out a deal for two of our vehicles into one...two fords for a Jeep! We are happy with the trade thus far. We didn't need two cars anymore and SM contaced US to see if we would be interested in a deal. After about 3 hours we had a decent trade on our 2 and drove away (IN THE SNOW!) with our 2014 Jeep Cherokee. THANKS GUYS!
Steve Buhr
Big thanks to Rob for getting me into the car that I needed, Kevin for taking me for a few drives, and Justin for getting the numbers in order. Walked in on a Saturday and by Monday had exactlly what I was looking for. No pressure from the Suburban team, just listened to what I was looking for and found the perfect fit. They made the process easy and I would highly recommend any of them to friends, family, and anyone else looking for a new vehicle.
Jared Isaac
Thank you so much on all the hard work Kevin M and Rob did on getting me into a bigger SUV. I've been searching for few yrs now.. thank you both.. went above and beyond for me and my little family... Highly recommend Kevin M to deal with on getting new vehicle
Rob Rice
Erich Eichhorn. is the best service representative that Suburban motors has. He continually impresses me with his ability to quickly assess a problem and to quickly solve it. He is head and shoulders above all the other service reps in terms of "smiling" and greeting customers!!!
Larry Maydonik
Came over from Vancouver to buy the 2019 Ford Expedition from these guys. big shout out to Brandon from Sales, Justin from Finance and the Sales manager Nathan for being amazing in customer service! the experience was next to none ! will definitely purchase from them again!
Ouyang Eric
An excellent experience driving home a used truck. Salesperson was outstanding, thanks Jasper.
Mike Brenan
Great experience overall! I felt everyone from sales to finance were extremely helpful and informative. They helped us get exactly what we needed in a timely manner.
Carly O'Regan
Stopped in to have a look at the new f150s. Dan was knowledgable knows his product well. Had a very positive experience absolutely no pressure with emphasis on possibilities for future plan to purchase. Will definately give Dan of Suburban a call once I am ready to buy.
Purchased new 150 a week ago. Very impressed with the truck fuel economy is excellent averaging 10.6.
K Sut
Excellent purchasing experience at Suburban Motors. Huge thanks to Nathan Forbes and his team for finding the right truck at the right price for me. Whole team went above and beyond, highly recommend seeing them for your next purchase.
Jake Spring
Colin Bancks and Chris Brookes went above and beyond to help us find the perfect vehicle to fit baby, two dogs and all the gear that goes along with. They took the time to make the buying process easy and enjoyable with new baby in tow. Would highly recommend Suburban Motors and will for sure be a return costumer! Thank you!
Laura Gillis
Had a great experience. Justin S. and Chris B. were very helpful through the process of getting my first car.
Adam Bach
I stopped by Suburban Motors and got chatting with one of the new sales guys, Nick Favel. I got to chatting with Nick and he was super straight up, knew his stuff but was never pushy. I’ve had horrendous car buying experiences in the past but Nick quickly put all those other guys to shame. He was diligent in getting the information I asked for and was very knowledgeable.

I ended up sitting down to discuss the price but we were unable to come to an agreement that day. There were no hard feelings at all and I asked him to keep me in mind for something more in my budget. The next day I got a call and Nick had managed to talk the Sales Manager down closer to what I was willing to pay and we were able to make a deal. Nick’s sales practices were great, he was clearly there to sell but he never was pushy or made me feel uncomfortable. It was clear he was working his hardest to get me what I wanted at the price I could afford.

Justin in the finance department was also great and made the closing of the sale smooth and very easy. All around a great experience at Suburban Motors and I would highly recommend Nick and Justin for your next purchase.
Lyndon Jarvis
These guys are a great team and have done so much for me over the past couple years.
I financed my first vehicle from them and am going back to finance another.
Friendly, knowledgeable staff and are honest
The staff downstairs with repairs and service are also wonderful. Thank you all so much for the past 2 years of great service and more in the future.
Claire Thiessen
Our salesman Cohan Sassaman was extremely knowledgeable & patient...he found us the exact truck we were looking for & gave us the deal we wanted, he also was great with our four year old while we were busy with financing.
Andi Hook
Stopped in to have a look at the new f150s. Dan was knowledgable knows his product well. Had a very positive experience absolutely no pressure with emphasis on possibilities for future plan to purchase. Will definately give Dan of Suburban a call once I am ready to buy.
K Sut
It was super professional. Very well organized. A loner vehicle was waiting for me. The paper work was done in less thab 2 mins and I was on my way in less than 5.
Great experience.
Sukh Virk

Just wanted to share my experience at Ford dealership Suburban Motors in Victoria BC.

I owned a Ford truck, kept it in mint condition but wanted an upgrade. I checked out a dealership in Nanaimo but felt the sales person was trying to sell me a product. I get that’s the job but I hate that. I don’t like being told what I “need” and having it twisted around to reflect on my life (I.e “you need this truck because it would be good for the family”). My truck sufficed and my family wasn’t getting any bigger.

Either way in comes Suburban Motors. I ended up in Victoria to visit my in laws. Drove by the Ford dealership and was viewing the trucks. I met sales manager Nathan Forbes. Nathan was fantastic to deal with and showed me around. I told him what I liked and he threw a set of keys at me and told me to take the truck for a while. I told him to jump in and we headed out for about 20 minutes. That’s all it took at I was hooked.

As far as “sales person” goes I felt as though I was being shown a truck versus sold on one. Nathan told me to just look around and answered any questions I had. I felt as though he was an educational guide versus someone telling me what I needed. In fact I recall multiple instances where he would say “no pressure” and told me to give him a shout if I had any questions. I didn’t tell Nathan I was sold on it and sat on the idea for a few weeks. I ended up calling Nathan and discussing costs.

We worked out a good price and I sold them my truck. Nathan took care of all the customizations and requests I had made to get my truck looking the way I wanted it.

I picked up my truck the day before my birthday and I loved it.

For the following months I got calls from Nathan just to check up on my purchase and make sure I was fully satisfied.

I was utterly impressed with Nathan and the team at Suburban motors.

I honestly felt as though I had made a friend versus being sold a truck.

Thank you Suburban Motors
Jason Sammoun
It was super professional. Very well organized. A loner vehicle was waiting for me. He paper work was done in less thanx2 mins and I was on my way in less than 5.
Great experience.
Sukh Virk
Bought 2 brand new new F150s here - 16 years apart, and a new mustang, nuff said... I'm a happy customer. Quality is job #1
Rob McLaren
I have purchased several new vehicles in my lifetime. I have never had a better more honest experience than today. Chris Brookes knowledge and experience is outstanding. He took the time to help us find exactly what we were looking for. He never promised more than he could deliver but he sure delivered more than I hoped for. I could not be happier with my purchase ( second from Suburban Motors) Thanks Chris!

Sharon and Dave
Sharon Ed
Had an excellent experience trading in a car. The manager (Nathan) and salesperson (Ben) and finance person (Justin) we worked with were very kind and accommodating, and we were very happy with the final deal. Would come back again! :)
Deborah Lokhorst
We recently bought a new vehicle from salesman Cohan, who did everything in his power to make it a positive experience. We found him to be knowledgeable, helpful, respectful and above all -- patient. We never felt as though we were being rushed along or pressured in any way. He listened carefully and represented us well when it was time to make the deal. His after-sale follow-up was exemplary. It was evident that it was his priority that we were happy, both with the sale and the vehicle. I wouldn't hesitate to recommend Cohan and Suburban Motors to friends and family.
Rhonda Ruffle
Expectations exceeded on both excellent service and price. If you are looking to trade in your vehicle and want to deal with somebody who is genuine and has a passion for listening to their customers' concerns, go to Suburban and ask for Jesse Rayson or Matt Maillot.

Both of these strapping gentleman took the the time to listen, not because they had to make a deal, but because they wanted to make sure that my needs were met. It is this type of service that will bring me back to their lot over any where else in Victoria.

So, if you are looking for a great experience in addition to great service and pricing options, this is the place to go!
Jordan Erickson
Suburban Motors went above and beyond our expectations this year because of 3 great employees. After 2 new vehicle deals within 6 months, we are so pleased to have found such an eager and dedicated team. Our requests really put them to the test and they deserve to be acknowledged. Nathan Forbes, Daniel Holden, and Calvin McCullough you made our year for us! Thank you again.
Gemma Blundell
Really enjoyed my time at suburban. Cohan was extreamly helpful, knowlagible, and easy to work with. I will defenetly be getting my next car off him. Thanks suburban motors.
Alysse Rice
Staff was friendly. Specially sales manager Matt and Brandon. Really nice guys. I m happy with my purchase.
jan G
I have purchased many vehicles at many dealerships. My experience at Suburban was second to none. Matt and Nathan were great and most notably Cesar. He was exceptional. He listened to our needs and found a vehicle that was perfect. We had the kids with us and Cesar kept them entertained while we signed the papers. I would definitely recommend Suburban.
Jason Handley
Bought a used car from Suburban Motors recently and had the best experience. I was helped by Cole and his manager Nathan who were both super friendly and went out of their way to help me. I would 100% recommend buying a car from here thanks to the great staff.
Laura Fennell